Bryan Scott(Amarjit)

Chief Sales Officer | Lake B2B, Years of experience in the industry: 15 years Area(s) of expertise : Digital Strategy, ABM, Demand Generation, Data-Driven Marketing Solutions, Intent-Based Data, AI and Marketing Automation, Cross-Industry Campaign Leadership (Technology & Healthcare), Client Relationship Management. With over 15 years of experience in B2B marketing, Bryan Scott is a seasoned leader specializing in digital strategy, demand generation, and content-led growth. As the Chief Sales Officer at Lake B2B, Bryan has successfully led multiple award-winning campaigns across technologyand healthcare sectors, driving business growth and delivering impactful results. Bryan’s expertise lies in driving business growth with data-driven marketing solutions, empowering brands—from startups to SMBs and enterprise-level organizations—to leverage AI and intent-based data for higher ROI. He is passionate about bridging the gap between data and storytelling, using actionable insights to create compelling narratives that resonate with audiences and optimize marketing performance. Through his strategic vision and leadership, Bryan ensures that Lake B2B consistently delivers innovative and transformative marketing solutions, helping clients across all stages of growth unlock new opportunities and achieve measurable success in an increasingly competitive market.

Boosting Your Dental Practice with Smart Email Marketing Strategies August 23, 2024 / 10 min read

By: Bryan Scott(Amarjit)

Boosting Your Dental Practice with Smart Email Marketing Strategies  

Why Email Lists Are Crucial for Healthcare Marketing Success August 09, 2024 / 9 min read

By: Bryan Scott(Amarjit)

Why Email Lists Are Crucial for Healthcare Marketing Success

Healthcare Business Intelligence June 20, 2024 / 5 min read

By: Bryan Scott(Amarjit)

What is Healthcare Business Intelligence

B2B Data Segmentation Strategies April 25, 2024 / 8 min read

By: Bryan Scott(Amarjit)

Building Effective Segmentation Strategies with B2B Database Insights

March 26, 2024 / 6 min read

By: Bryan Scott(Amarjit)

Top 10 Healthcare Email Marketing Best Practices for Doctors

account-based marketing in healthcare December 04, 2023 / 5 min read

By: Bryan Scott(Amarjit)

Importance of Account-based Marketing in Healthcare Marketing

b2b lead generation strategies February 28, 2023 / 6 min read

By: Bryan Scott(Amarjit)

B2B Lead Generation Strategies For Financial Companies: What You Need To Know