Category: Marketing

Being a Director of the Resellers Channel for over 8 years, Arun Pillai (Ron) serves a key position in Lake B2B Data Partners Group. Due to extensive experience inside and outside his domain in varied industries like healthcare, education technology etc., he has accurate knowledge to predict the next big thing in data with high accuracy. Follow him to get his latest take on the day’s biggest data marketing happenings.

Achieving success through multi-channel marketing

Arun Pillai (Ron) January 18, 2019
You have got a great product (or service) and now you wish to take it to the market, solve problems,... Read More

Why websites will be even more essential for businesses in 2019

Business Essentials
Gautam Mane (Josh) January 17, 2019
Did you know that many businesses, especially small and medium, do not still own a proper website? S... Read More

Intent Insights can be key to marketing success

Arun Pillai (Ron) January 14, 2019
Do you recall the hundreds of emails you have received for the magic cure to falling hair? And the w... Read More

SEO Marketing – Where is it heading?

SEO Marketing
Gautam Mane (Josh) January 11, 2019
If there is one industry that is on the constant evolvement mode, it is definitely SEO! The SEO indu... Read More

Competitor battle cards: Shot way to grow your sales person into a convincing thought leader

Arun Pillai (Ron) January 10, 2019
There are two broad strategies followed by sales representatives (sales rep) when they are making a ... Read More

Three elementary mistakes to avoid to sail your way to sales success

Gautam Mane (Josh) January 9, 2019
They say we are all trying to sell something throughout our lives. A person wishing to get married s... Read More

How to Stand Out as a Brand in a Digital Savvy Era

brand in a digital savvy era
Arun Pillai (Ron) January 8, 2019
You have a small business, and you have managed to set up your website. You have also made the effor... Read More

Search Engines are changing fast; your SEO Marketing should too

Gautam Mane (Josh) January 7, 2019
As we begin 2019, it is a good time to take a look back at how far SEO marketing has come from five ... Read More

How to win with multichannel marketing

Multichannel Marketing
Arun Pillai (Ron) January 4, 2019
There was a time when an advertisement in a newspaper or magazine was all one could do in order to p... Read More