Category: Data Management

Gautam is a growth enabler for Top Fortunes with a strong focus on creating global business opportunities. He specializes in Direct Marketing, Strategic Sales, Lead Generation, Pre-sales, CRM and Data-driven marketing. Gautam is voted as one of Top 100 Technology Experts and is passionate about collaborating with all types of industries to ensure 100% growth with powerful data offerings. Gautam is an active part of the DMA (Direct Marketing Association) events in US and India and has been instrumental in devising some of the most result-driven marketing strategies.

Know Your Customers Personality with Social Media Appending

Know Your Customers Personality with Social Media Appending
Gautam Mane July 10, 2019
85 points – every time a follower shared content through your paid campaign on LinkedIn 80 poi... Read More

Differentiate as a B2B Marketer and Reseller with 5 Top Notch Data Enrichment Strategies

Differentiate as a B2B Marketer and Reseller with 5 Top Notch Data Enrichment Strategies
Arun Pillai May 23, 2019
As careers progress, companies transform and accounts migrate, customers and prospects data also cha... Read More

How the power of data can change your direct mail results

How the power of data can change your direct mail results
Arun Pillai April 17, 2019
“Data will talk to you if you are willing to listen” famously said entrepreneur Jim Berg... Read More

Are you using these parameters yet for segmentation of prospects?

Are you using these parameters yet for segmentation of prospects?
Gautam Mane March 11, 2019
When one is a digital marketer, it is easy to fall into falling in the trap of hoping that the same ... Read More

Engagement metrics: Easy, sensible way for segmentation on most platforms

Engagement metrics: Easy, sensible way for segmentation on most platforms
Gautam Mane February 28, 2019
Email engagement is an easy and sensible way to segment your email lists, and most platforms have th... Read More

Relevant? Unique? Enough? Understanding the need for data enrichment and net new data

Relevant? Unique? Enough? Understanding the need for data enrichment and net new data
Gautam Mane January 3, 2019
Anything to do with digital marketing has a set of data as its starting point. The success of any ca... Read More

Stop miscalculating the ROI; start enriching raw data for business

Stop miscalculating the ROI; start enriching raw data for business
Gautam Mane January 2, 2019
Nearly 12% of revenue is lost due to duplication of raw data which has adverse effects on the ROI. D... Read More

Top 6 result-critical benefits with Data Enrichment

Top 6 result-critical benefits with Data Enrichment
Gautam Mane December 27, 2018
Data enrichment has recorded a whopping 80% growth this year and what’s remarkable is that this ge... Read More

Data Segmentation is a pre-requisite for ABM Success

Data Segmentation is a pre-requisite for ABM Success
Gautam Mane December 17, 2018
Most B2B digital marketers are adopting an ABM based approach nowadays, and they start off the proce... Read More