We respect and are committed to protecting your privacy. The following policy discloses the information gathering and dissemination practices of Lake B2B, (which is referred to as “Lake B2B”, “we”, “our”, or “us”). Please note that this policy in no way supersedes, replaces, or otherwise relates to the privacy policies of our customers. We have created this privacy policy so that you can understand the care with which we intend to treat your personal information.

By using and visiting the Website and/or the Services, you agree to this Policy and the uses made of the personal information as set forth herein or amended hereafter.

To report any abuse or violations of Lake B2B services, or to contact us with any questions or concerns regarding this privacy policy, email us at sales@lakeb2b.com or call (800) 710 – 5516.

Data Compilation

The information compiled by Lake B2B incorporates several data elements for businesses and consumers. The information is acquired from reliable sources and Lake B2B takes great care through specific quality control procedures to verify and maintain the accuracy of the information.

Business to Business Information Collection

Our Business to Business Marketing database is sourced from the following multiple sources:

  • Government records
  • B2B Directories
  • Annual Reports, SEC Filings
  • Newspaper Subscription Offers
  • Sign-up data from email Campaigns
  • Business tradeshow attendee lists
  • Public Record Information
  • Registration process for subscription sites
  • Community postings
  • Nationwide utility transaction reports
  • Transactional data
  • Phone surveys with every business
  • Web-based Registrations and/or offers
  • Business trade magazine subscription offers

We also collect information on our website and other branded websites, where, from time to time, we act as an agent to collect data for some of our partners. When filling out subscription or information request forms, visitors are required to fill out personal data that includes name and contact information.

Information Sharing and Disclosure

Lake B2B is the sole owner of information collected on this site. We will not sell, share, or rent this information to third-party vendors in other ways than disclosed in this statement. Lake B2B collects information from our reputed sources and from different points on our website.

As part of our effort to bring LAKE B2B subscribers the best possible offers, subscribers will receive special offers that would be of value to any online consumer. LAKE B2B values your privacy. Our subscribers’ email addresses will only be shared with third parties where:

(i) Third party has sufficiently demonstrated to LAKE B2B that their product or service is a direct match for a subscriber’s special interests.
(ii) If compelled to do so by proper judicial or governmental authorities. With the exception of email transmissions conducted by a third party to its customer database, all email transmissions will be conducted by LAKE B2B.

The LAKE B2B databases are proprietary. However, LAKE B2B does provide discretionary “optional” information such as name, postal address, zip code, age, gender, etc., to third parties for non-electronic media. LAKE B2B always provides notice and choice to all subscribers. Once the subscriber has unsubscribed and chooses to be removed from LAKE B2B, the subscriber will no longer receive any offers from LAKE B2B unless the subscriber later opts-in.

We share your information with third parties only in these three instances, when such sharing is deemed 1) reasonably necessary to offer similar service, 2) legally required, or 3) permitted by you.

Security and Privacy

At Lake B2B, we always give importance to your privacy. We take every step to protect the confidentiality and security of your personal information. We may share your personal information with other partners whose products/services are in line with your interests.

Lake B2B collects information at several different points on our website in order to better serve our clients and visitors. For each visitor to our web pages, our web server automatically recognizes and collects only the visitor’s domain name or IP address, aggregate information on what pages visitors access, information volunteered by the visitor, such as survey information or email address related to permission-based subscription to our email alerts, e-newsletters, and promotional emails, as well as logins to access portions of the site related.

The information we collect is used to create demographic profiles of our subscribers, clients, and visitors so we can improve the content of our website and email alerts.

In cooperation with our clients, Lake B2B collects lists of data including personal email addresses with the purpose of delivering permission-based email campaigns to those lists. Lake B2B hosts these client lists on our servers.

How and When the Information is used

The information we collect is used for administering our business activities. Occasionally, we may use the information to notify you about changes to our website, new services, industry news, or special offers of products and services that better meet your needs. This means that LakeB2B and its affiliates, partners, and employees may use your customer identifiable information, in conjunction with information available from other sources, to market new services that we think will be of interest to you, but we will not disclose your customer identifiable information to third parties who want to market products to you. Only LakeB2B (or agents working on behalf of LakeB2B and under confidentiality agreements) will send you these direct mailings. If you do not want to be included on our marketing list, simply tell us when you give us your personal information. At any time, you can easily opt-out of LakeB2B’s marketing list or update your information.

Please be aware that other websites that may be accessed through our website may collect personally identifiable information about you. The information practices of those third-party websites linked to LakeB2B are not covered by this privacy statement. You are solely responsible for maintaining the secrecy of your passwords or any account information. Please be careful and responsible whenever you’re online. If you post personal information online that’s accessible to the public, you may receive unsolicited messages from other parties in return. While we strive to protect your personal information, LakeB2B cannot ensure or warrant the security of any information you transmit to us, and you do so at your own risk.

How We Protect Your Information?

The privacy and protection of your information is important to us. We do not make any personal information available to third parties without your permission. Your access to some services and content is password-protected. We advise that you must not disclose your password to anyone. In addition, we recommend you sign out of password-protected services at the end of each session.

Who Has Access to the Information?

Information about our users is important to us. We will not disclose any individually identifiable information to any third party without first receiving that user’s permission.

Methods We Use to Protect Your Information

We use security software to protect the confidentiality of your personal information. In addition, our business practices are reviewed periodically for compliance with policies and procedures governing the security and confidentiality of our information. Our business practices limit employee access to confidential information, and limit the use and disclosure of such information to authorized persons. Unfortunately, even with the data security tools used, we cannot guarantee the security of personally identifiable information. By using our website, you acknowledge and agree that we make no such guarantee, and that you use our Website at your own risk.

What Information is collected?

(a) Information you provide to us: We collect any information you enter on our site or that you give us in any other way. You can choose not to provide certain information, but you may not be able to take advantage of our services and features.

(b) Automatic information: When you visit a website, you disclose certain information, such as your Internet Protocol (IP) address and the time of your visit. This site, like many other sites, records this basic information about visits to our site.

(c) Cookies: Cookies are text files that are transferred to your computer from a web server or user’s hard drive. We use cookies to understand site usage. Most browsers are set up to accept cookies, but you can change your settings to have your browser notify you when you receive a new cookie or to refuse to accept cookies. Some of our software vendors use cookies for purposes that may be different from those stated in our Privacy Statement and our Privacy Statement does not cover our software vendors’ collection and use of your information by way of cookies in connection with our network of websites.

Links to other Websites

Lake B2B website or messages may contain links to other web sites. Lake B2B is not responsible for the privacy practices or the content of such other web sites. Third parties may independently collect information about web site visitors when they view ads or other communications from third parties through Lake B2B products or services. If visitors do not want those companies to collect information about them, they should contact these companies directly.

Confidentiality and Security

Lake B2B warrants that all customer data remains the property of our customers. We also will not use, rent, sell, transfer, or otherwise expose the contents of the tracking information resulting from click-through, message opened, message read, or e-Commerce conversions. Lake B2B provides an SSL encrypted, password-protected mechanism for viewing and extracting customer data.

Lake B2B maintains all customer data in a carrier-class secure facility protected by firewalls and other security devices. These measures are designed to protect visitor and client information from loss, misuse, or unauthorized alteration.

Lake B2B uses a third party for credit card processing. This intermediary is solely a link in the distribution chain and is not permitted to store, retain, or use the information provided except for the sole purpose of credit card processing. We restrict access to this information to only those employees who require the information for business purposes.

Email Communication

When you register with us through any of our forms on our website, you share your contact details with Lake B2B such as email address, phone number, IP address, name, etc. You might receive email correspondence from us with information on our products, services, partners, offers, etc. You may opt-out from receiving any form of correspondence from us by clicking on the ‘unsubscribe’ link present in all our emails. Additionally, Lake B2B services may only be used for lawful purposes and may not violate any local, state, federal, or international laws.

These policies are part of our broader reaching Acceptable Use Policy that each of our clients are contractually bound to. Violation of this policy will lead to a speedy termination of all access to the Lake B2B application, servers, and network.

Content of Email Campaigns

We review the content of the email campaigns sent through our platform to verify compliance with the International or National laws. In this regard, we use software with content algorithms to track the content of the email campaign. This filtering benefits all users availing our services and it reduces bounces and ensures high deliverability.

Opt-Out Policy

Upon your request, Lake B2B will:

Allow any subscriber to “opt-out” of further promotional contacts; Use reasonable efforts to allow subscriber to update/correct personal information previously submitted which he/she states is erroneous to the extent such activities will not compromise privacy or security interests; and initiate reasonable efforts to functionally delete the subscriber and his/her personal information from its database. Visitors should be aware that it might be impossible to completely delete erroneous information or a visitor’s personal information without some residual information remaining in its database because of backups and records of deletions.

Update of Information

A subscriber may contact us to update his or her information by replying to the emails, emailing info@LakeB2B.com, or calling (800) 710 – 5516. Requests will be handled within 24 hours.

Changes to Privacy Policy

Lake B2B reserves the right to change any clause in the privacy policy without any prior notice. We may also amend this Privacy Policy from time to time, and therefore encourage you to revisit this page periodically, or when you notice new features on this website.

However, you will be immediately notified in case of any change in the privacy policy. All our premium customers who have signed-in for our promotional newsletter services will also be informed about that change through emails. By using the website, you agree, without limitation or qualification, to be bound by this Privacy Policy.


This website does not provide services or sell products to children under the age of 18. [If you’re under 18, you may use this website only with the involvement of a parent or guardian.]


In addition, the existence of a link to another site or resource does not constitute a recommendation or endorsement of that. We do not accept any responsibility or liability for any information at any of the sites linked to from this directory, and you use these sites and email marketing reports at your own risk.

Questions and Suggestions

If users have any questions or suggestions regarding our privacy policy, please contact us at:
Phone: (800) 710 – 5516
Email: sales@lakeb2b.com
Postal Address :
Lake B2B
1 Byram Brook Place, Armonk,
NY 10504

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About Us

Corporate Background

Since inception, Lake B2B has been at the forefront of data management services, list solutions, and customer data insights. We provide data centric solutions to a wide range of business-to-business companies. Our focus over the years has been on improving the efficiency of marketing campaigns, driving more revenue, and increasing profitability of sales and marketing teams in organizations.

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