Data Management
Email Marketing
Market Research
Marketing
Healthcare Marketing

Tips on Purchasing Quality B2B Email Lists

In this customer-led era, the only way to garner more customer response and better results is by knowing who and...

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A/B Testing B2B Email Campaigns: The Ultimate Guide to Statistical Significance

A/B testing has become a non-negotiable in modern B2B email marketing strategies. It allows marketers to compare different versions of...

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The Impact of Bad Data Hygiene on Business Revenue

Marketers in every industry work with large contact databases that allow them to reach the right prospects. Naturally, maintaining and...

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How Customer Profiling Can Improve Your MROI

As marketers today grapple with more data than ever, they have an incredible opportunity to create rich customer profiles. A...

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Contact Intelligence- How Global Healthcare Giants Are Making the Most of It

As a diverse industry, healthcare giants are getting into specialized fields to focus on every aspect of human life. From...

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8 Hacks for Every Result Focused Healthcare Marketer

The healthcare industry has shifted from being a volume-based, physician centric industry to a quality-based, patient centric one. As a...

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Data Is the New Oil

For the past few centuries, oil was considered to be the most valuable resource, without which the industrial economy would...

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Top 5 Trends for Email Marketing in 2019

If you have been involved in email marketing for years, and feel that there are no newer aspects to cover,...

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Data Reseller – What You Need to Be One and Why the Scope is Sky-Rocketing

Today, companies from all spheres of business generate tidal amounts of data during the course of their interactions with their...

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