Charles Berry

Charles Berry, Director Business Development at Lake B2B is an industry expert with 10+ years of experience in full life cycle B2B data-driven sales & marketing. He has a proven ability to foster relationships with C-suites & leaders across industries & key business verticals. He’s an expert at creating unique market-entry strategies and consistently ensures the long-term viability of multi-million dollar portfolios.

Bad Data Can Dampen Your ABM Strategy October 28, 2022 / 2 min read

By: Charles Berry

How Bad Data Can Dampen Your ABM Strategy

Leverage B2B SMS Marketing August 19, 2022 / 5 min read

By: Charles Berry

How To Leverage B2B SMS Marketing

June 29, 2022 / 5 min read

By: Charles Berry

Healthcare Account-Based Marketing How to Do it the Right Way

June 16, 2022 / 5 min read

By: Charles Berry

6 Easy but Powerful Email Marketing Hacks for 2022

June 10, 2022 / 3 min read

By: Charles Berry

Why B2B Needs to Start Acting More Like B2C

May 31, 2022 / 6 min read

By: Charles Berry

The Importance of Mobile Marketing in B2B Space

Email Marketing Sales February 18, 2022 / 6 min read

By: Charles Berry

5 Practical Email Marketing Hacks to Double Your Sales

Email Marketing Success Using Nurse Practitioners January 06, 2022 / 10 min read

By: Charles Berry

How to Ensure Email Marketing Success Using Nurse Practitioners Data