Data Management

Category: Data Management

Redefine your Definition of Customer Engagement Strategy

  A potential customer that helps your business grow is surely for keeps. To pursue him into yo...

Get a Treat of 6 Tricks to Maximize ROI on Your B2B Database This Halloween

The custom of “trick or treat” is enjoyable for children during Halloween. In the B2B world, are...

Let Your Data Come To Life – Data Visualization

Data comes in various avatars, in the form of customer data, website activities, results from campai...

Can Lead Generation Propel Big Businesses – 5 Reasons to Say ‘Yes’

There are many reasons and many ways that a small-scale business can be helped out through a proper ...

Data Management Challenges in Healthcare Industry

As it is, data management is one of the most tiresome tasks for marketers and since healthcare data ...

We are exhibiting one of the most Innovative Healthcare Marketing Solutions at HIMSS ’15

Meet us at HIMSS15 – Booth no. 7535 and connect with over 38,000+ healthcare IT professionals ...

Healthcare Data is Most Unstructured Consumer Data Ever; How to Address That?

Digital is changing the way consumers act, bringing in vast changes to many industries. This is no d...

AI-Powered Data Management: A Competitive Edge for B2B Enterprises

In today’s data-driven economy, B2B enterprises are generating more data than ever before—but tu...

Challenges of Data-Driven Marketing

While data-driven marketing is the new wave in the marketing sphere, CMOs are struggling to utilize ...

Lake B2B is at DMA 2014, Data-Driven Marketing. Meet us at booth 1601B

Direct Marketing Association is one of the largest groups of data driven marketing professionals. DM...