Author: Aaron Smith

How B2B Data Providers Drive High-Intent Leads ?

1. The Rise of Precision Marketing in B2B In 2025, generic lead generation tactics are no longer eno...

What is a good sales pitch when you pitch to the CMO?

What would you pitch to a person who had seen it all as far as marketing is concerned? It is difficu...

Understanding the goals of a CMO in the Digital Era

In the previous blogs, we covered the evolving role of a CMO and the challenges faced. Now let’s g...

Top 10 Use Cases for a Medical Device Distributors Email List

In the complex and highly regulated medical device industry, connecting with the right distributors ...

Power-Up your Sales Arsenal with Competitor Battle Card

How do battle cards help you position your product better? The only way to ensure your product(s) or...

Competitor battle cards: Shot way to grow your sales person into a convincing thought leader

There are two broad strategies followed by sales representatives (sales rep) when they are making a ...

How to Stand Out as a Brand in a Digital Savvy Era

You have a small business, and you have managed to set up your website. You have also made the effor...

How to win with multichannel marketing

There was a time when an advertisement in a newspaper or magazine was all one could do in order to p...

Online guerilla tactics: Marketers’ secrets of real-time growth hacking

This is an exclusive reading material for startups who require ingenious methods to market their ide...

Top Industries That Benefit From a UK Business Executives Contact List

A UK business executives contact list isn’t just a tool for sales teams. It’s a strategic asset ...