Bryan Scott(Amarjit)

Chief Sales Officer | Lake B2B, Years of experience in the industry: 15 years Area(s) of expertise : Digital Strategy, ABM, Demand Generation, Data-Driven Marketing Solutions, Intent-Based Data, AI and Marketing Automation, Cross-Industry Campaign Leadership (Technology & Healthcare), Client Relationship Management. With over 15 years of experience in B2B marketing, Bryan Scott is a seasoned leader specializing in digital strategy, demand generation, and content-led growth. As the Chief Sales Officer at Lake B2B, Bryan has successfully led multiple award-winning campaigns across technologyand healthcare sectors, driving business growth and delivering impactful results. Bryan’s expertise lies in driving business growth with data-driven marketing solutions, empowering brands—from startups to SMBs and enterprise-level organizations—to leverage AI and intent-based data for higher ROI. He is passionate about bridging the gap between data and storytelling, using actionable insights to create compelling narratives that resonate with audiences and optimize marketing performance. Through his strategic vision and leadership, Bryan ensures that Lake B2B consistently delivers innovative and transformative marketing solutions, helping clients across all stages of growth unlock new opportunities and achieve measurable success in an increasingly competitive market.

Email Appending: The Secret Ingredient to Boost MROI July 10, 2017 / 15 min read

By: Bryan Scott(Amarjit)

Email Appending: The Secret Ingredient to Boost MROI

ABM June 19, 2017 / 4 min read

By: Bryan Scott(Amarjit)

Achieve Beyond Marketing: Making the Pillars of ABM Stronger

cold calling May 09, 2017 / 13 min read

By: Bryan Scott(Amarjit)

Cold calling: Avoid all myths to master the art!

5 Key Points April 13, 2017 / 4 min read

By: Bryan Scott(Amarjit)

5 Key points for Sales Teams to Crack B2B Deals

Strategy April 04, 2017 / 5 min read

By: Bryan Scott(Amarjit)

From Raw Data to ROI: 5 Pre-Strategy Steps for B2B Data Providers

B2B Customer acquisition strategy March 15, 2017 / 3 min read

By: Bryan Scott(Amarjit)

Make B2B Customer Acquisition seamless with Data

sales leads February 16, 2017 / 2 min read

By: Bryan Scott(Amarjit)

6 Steps to Boost B2B Lead Generation Strategies