Data Management
Email Marketing
Market Research
Marketing
Healthcare Marketing

Email Marketing = High ROI - Think inside the box

In an age where marketers are constantly chasing the latest trends and flashy new channels, one tried-and-true strategy quietly continues...

Read Blog

Predictive analytics – The most promising data technique in B2B marketing

Predictive analytics – The most promising data technique in B2B marketing Digital presence has revolutionized the entire sales process in...

Read Blog

From a business feature to a necessity – Journey of data mining applications

With evolving tools and data management systems, there is an enormous amount of information that gets collated in every enterprise...

Read Blog

Turn Your List into a Strategic Asset - List hygiene best practices

If you had followed the recently concluded DMA2013 conference in Chicago, then it would be easy for you to spot...

Read Blog

Build a Winning Email Marketing Strategy

It is a known fact that the best digital marketing channel that generates ROI is email marketing. However, email marketing...

Read Blog

Market Research - All Questions Answered

How do you find your customers' preferences, buying habits, traits,and needs? Do you know what customers are talking about your...

Read Blog

How does Email Data Card help Email Marketers?

First, let's uncover the term data card.... An email data card is an informative document containing the email address available...

Read Blog

Data-Driven B2B Segmentation Road Map to Boost ROI and Conversions

This strategic approach significantly impacts ROI and conversions by enabling more personalized and relevant marketing efforts, ensuring your message resonates...

Read Blog