Author: Marshal

Marshal is adept at cultivating managing and leveraging key client relationships. He develops trendsetter ideas by researching market strategies and deal requirements. Marshal is exceptional at locating and proposing potential business deals by contacting potential partners/resellers for global business opportunities.

The Top 7 Sales Signals: Identifying Conversion Ready Buyers In 2022

The B2B Customer journey is all about very specific requirements – all B2B buyers are trying to so...

Data Enrichment Strategies to Drive Growth in 2022

We all understand data enrichment at a high level. Before we dive deep into data enrichment strategi...

Cold Calling Vs. Cold Emailing: What Would Work Best?

Prospecting is the process of locating potential customers and making contact with them to get them ...

The essentials for B2B Marketers: Tactics to handle pre and post GDPR challenges

  As businesses gear up to set the global standards for responsible marketing in the European U...

The Game of Funnel: Reach the next level of success with account based marketing (ABM)

ABM: A Throwback in 60’s   “Don’t count the people you reach; reach the people that coun...

Email Appending: The Secret Ingredient to Boost MROI

The scope of Email Appending in today’s B2B Landscape   Marketing today can be summed up in o...

The Challenge: Making Acquisition seamless in a Data-Driven Environment

B2B Marketers are overwhelmed by a tsunami of digital tools and technologies. But not all are capabl...

Achieve Beyond Marketing: Making the Pillars of ABM Stronger

The Three Pillars Account Based- Marketing (ABM) is not just another marketing tactic. It’s a stra...

Cold calling: Avoid all myths to master the art!

  Crackling the perception Art is not for everyone and so is cold calling! But you too can mast...

5 Key points for Sales Teams to Crack B2B Deals

Most sales deals are a hard nut to crack. In the B2B landscape, it’s cumbersome too. Even after se...