Data Management
Email Marketing
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What is your data governance strategy?

Once you are ready to implement data governance, don’t jump right in. Devise a workable strategy first, which is what...

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Private sharing mode is on; digital marketers will need to re-strategize

Popular notion has been tilted to think that it is no longer cool to share photos, messages and feelings on...

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Is Data Quality the same as Data Governance?

Although often used interchangeably, data quality and data governance are two entirely different aspects that are interrelated in a way....

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4 ways to increase your Email Deliverability Ratio

Email deliverability has a direct impact on your campaign ROI. How effective is your email deliverability? Read on An email marketer...

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Best Tools for AI-Powered Lead Generation in 2025

In today’s hyper-competitive digital landscape, traditional lead generation tactics are no longer enough. Companies need smarter, faster, and more scalable...

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3 Simple Ways to Reactivate & Engage Your Subscribers

Teaser: It is not enough to add more subscribers to your mailing list. You also need to take good care...

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How to Collect Verified Email Addresses Through Newsletter Sign-Ups

Collecting verified email addresses is crucial for email marketing success. Fake or mistyped emails lead to low engagement, high bounce...

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3 Ways to Optimize ROI with Dynamic Email Content

Teaser: Here are three simple ways to make your email content more dynamic, so that your email marketing ROI increases....

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Get the Best Traction on Your Emails by the Smart Use of Videos

Teaser: Learn about the different ways in which you can take your emails beyond text, and also the advantages of...

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