Data Management

Category: Data Management

Data Is the New Oil

For the past few centuries, oil was considered to be the most valuable resource, without which the i...

Data Reseller – What You Need to Be One and Why the Scope is Sky-Rocketing

Today, companies from all spheres of business generate tidal amounts of data during the course of th...

The Role of Custom Data in Penetrating Highly Niche Markets

Reaching a niche target audience requires niche marketing efforts. When it comes to customer and lea...

Know Your Customers Personality with Social Media Appending

85 points – every time a follower shared content through your paid campaign on LinkedIn 80 poi...

Differentiate as a B2B Marketer and Reseller with 5 Top Notch Data Enrichment Strategies

As careers progress, companies transform and accounts migrate, customers and prospects data also cha...

How the power of data can change your direct mail results

“Data will talk to you if you are willing to listen” famously said entrepreneur Jim Berg...

Are you using these parameters yet for segmentation of prospects?

When one is a digital marketer, it is easy to fall into falling in the trap of hoping that the same ...

Relevant? Unique? Enough? Understanding the need for data enrichment and net new data

Anything to do with digital marketing has a set of data as its starting point. The success of any ca...

Stop miscalculating the ROI; start enriching raw data for business

Nearly 12% of revenue is lost due to duplication of raw data which has adverse effects on the ROI. D...

Top 6 result-critical benefits with Data Enrichment

Data enrichment has recorded a whopping 80% growth this year and what’s remarkable is that this ge...