Reach Future Professionals with Highly-Accurate B2C Student Data

Junior year is a critical transition point where many students reconsider their current path. You can use our data to target students looking for:

• Specialization & Program Fit: Reach juniors who are seeking better alignment with their career goals.
• Flexibility of Credit Transfer: Promote how easily their existing credits will move to your institution.
• Value-added Outcomes: Highlight better placements and campus experiences to those weighing cost vs. value.
• Geo-focused Targeting: Focus on juniors in nearby states (CT, NY, NJ, MA, RI) to drive domestic transfer applications.

When it comes to focusing on undergraduates, the long-term play is about future conversion. Our data allows you to build a 12–18 month funnel by:

• Timely Engagement: Nurturing juniors now to prepare them for Master’s or MBA programs later.
• Intent-led Campaigns: Advertising “BS to MS” accelerated programs to high-intent students.

Using our advanced filters, you can solve underperformance in specific departments like Nursing, Business Analytics, or Computer Science.

• Niche Segmentation: Use geographic and academic data to find students likely to fill empty seats in specialized programs.
• Personalized Messaging: Push program-specific campaigns that align with a student’s major-specific requirements.

With uncertainties related to international student visas, many universities are shifting focus back to US-based students.

• Stable Local Enrollment: Our dataset supports a robust domestic pipeline, offering lower risk and faster conversion rates.
• Geo-targeted Reach: Focus on verified students across the USA.

You can use our data to move beyond generic messaging by overlaying location-based affordability data.

• Incentive-focused Campaigns: Run campaigns like “Scholarships for Students” or “Financial Aid for Transfer Candidates.”
• Loan Management Outreach: Provide targeted guidance on repayment strategies and financial resources specifically for juniors.

As an institution or a B2C provider, if you already have partial student data, LakeB2B can help you complete the puzzle.

• Cleansing & Data Enrichment: Fill missing contact gaps to enable seamless outreach across Email, Phone, and Digital Ads.
• Seminar & Webinar Funnels: Fuel invites for Open Houses, Virtual Campus Tours, and Program Webinars to convert cold data into warm applicants.

With our precision data intelligence, you can stop ‘blasting’ and start segmenting, using our data to:

• A/B Test Emails & content assets: Run segmented campaigns to test different messaging, offers, and channels.
• Minimize Costs & Maximize RoI: Improve your overall Cost per Application (CPA) and Cost per Enrollment by reaching the most relevant audience the first time.